Brainfood worked with Fujitsu to develop a fun, appealing "info-station" system for their Data Systems group. The complexity of the information being relayed had to educate without being confusing. This system was implemented online, as a kiosk at trade shows and as a give-away digi-card used to generate new business leads.

Brainfood created a dual-purpose presentation tool for Fujitsu that was fun and easy to use as an educational presentation, as well as an effective sales and marketing tool. The dynamic presentation delivered despite the burdens of processor limitations and different operating platforms. We created automatic installers and startup systems that worked on both Windows and Macintosh platforms. The online version featured a number of interactive diagrams and interfaces to produce effective and appealing themes throughout the presentation. The project delivered on the Fujitsu brand promise and service offerings. We used humorous situations as well as creative animations and visual effects to catch and hold the users' attention.


The final products were used for over a year at multiple trade shows and sales events. The client was completely satisfied with the success of the program.


Composition:
Identity/branding development, Strategic planning,

Production:
Web design & development, Motion graphics & special effects, Online Learning Systems Interactive advertising.

Continuation:
Quality assurance.

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